here's what i do
i studied data science and computer science at UC Berkeley.
sometimes im marketing, sometimes i build products, other times it’s testing ideas and killing them fast.
WHAT I'M DOING NOW:
- novull - a research driven consulting firm exploring how digital systems shape human behavior.
- no capital - building interesting internet things
- agentism - daily tech insights for engineers, founders, and strategists building tomorrow
- knoet - turning messy ideas into structured notes
i like moving fast so this list will change often
WHAT I'VE DONE:
- ran affiliate funnels that drove 5-figure sales for e-commerce brands
- created UGC content for brands that consistently hit 500k–1M views a video
- built content systems that have generated 100M+ organic views (≈ $1M in ad value)
- helped multiple creators get their first 10m views on tiktok
- tried and failed more projects than i can count